Get Active Initiative
A Community Movement to Get Kids Moving, Healthy, and Confident
What Is the Get Active Initiative?
The Get Active Initiative is a community-driven movement created by the National Academy of Athletics to inspire schools, businesses, parents, and local leaders to become advocates for youth physical activity.
Our mission is simple—but urgent:
Get more kids moving.
Build healthier communities.
Create lifelong habits through sports and play.
At a time when childhood inactivity, screen time, anxiety, and health concerns are rising, the Get Active Initiative brings communities together to take action—locally, inclusively, and impactfully.
Why Getting Kids Active Matters More Than Ever
Kids today are moving less than any generation before them. The consequences are real—and preventable.
When kids are active, they:
- Build confidence and resilience
- Improve mental health and emotional regulation
- Develop teamwork and leadership skills
- Establish lifelong healthy habits
- Perform better academically and socially
The Get Active Initiative exists to reverse the trend—by meeting kids where they are and making movement accessible, fun, and community-supported.
Who Can Get Involved?
Schools & Educators
Become a leader in youth wellness.
Schools play a critical role in shaping healthy habits. Through the Get Active Initiative, schools can:
- Bring structured, age-appropriate sports programs on campus
- Enhance physical education and enrichment offerings
- Support student mental and emotional wellness through movement
- Partner with a trusted, mission-driven youth sports organization
Whether during school hours, after school, or on breaks—we help schools get kids moving again.
Businesses & Community Organizations
Local businesses are powerful community influencers. By supporting the Get Active Initiative, businesses can:
- Sponsor youth sports and activity programs
- Support schools and families in their community
- Align their brand with health, wellness, and youth development
- Create visible, meaningful local impact
This isn’t just sponsorship—it’s community leadership.
Parents & Families
Parents & Families
Parents are the heartbeat of the Get Active Initiative. When families get involved, kids thrive.
Parents can:
- Enroll their children in quality sports programs
- Advocate for physical activity in schools and communities
- Volunteer, promote, and spread awareness
- Join a movement focused on confidence, health, and fun—not pressure
Active kids grow into confident adults.
What the Get Active Initiative Looks Like in Action
Through the Get Active Initiative, communities activate change with:
Through the Get Active Initiative, communities activate change with:
- Youth sports camps and clinics
- School-based physical activity programs
- Community sports events and challenges
- Recreational leagues and enrichment programs
- Inclusive opportunities for kids of all skill levels
Every program is designed to be developmentally appropriate, inclusive, and fun—while building strong bodies and strong minds.
Our Commitment
The Get Active Initiative is not about elite competition.
It’s about participation, confidence, health, and joy.
We believe:
- Every child deserves access to physical activity
- Sports should build kids up—not burn them out
- Communities are stronger when kids are active
- Movement is foundational to mental and physical wellness
This initiative supports the bigger mission: creating healthier kids, families, and communities—one program at a time.
Join the Get Active Initiative
Ready to take action in your community?
There are many ways to get involved:
Partner as a school or district
Sponsor as a business or organization
Advocate as a parent or community member
